Extra! Extra! Calling all Nebraska Cornhuskers!


How to watch the Nebraska vs. Wyoming game at 5 p.m today on 403 cable and at the Final Final bar  in SF (Saturday, Aug. 31, 2013). Plus: Some inside Nebraska football.

Well, today, first game day at the University of Nebraska/Lincoln, I got out my red Nebraska cap and my white sweat socks with a red trim and the former Jean Dibble got out her red Nebraska sweater.   

Today is the opening game of the season for the Nebraska Cornhuskers and we planned to watch the game. We faithfully watched every game last year and we planned to do so again this year. Jean and I are both graduates of the University of Nebraska. I was editor for a semester in the spring of 1956  of the Daily Nebraskan (known affectionately in my day as the Rag) and we plan to return in October for a grand reunion of the Rag staffs through the years.  Our grandson Nicholas Perez of Santa Barbara is a sophomore mechanical engineering student and has season tickets. And so we became even more faithful fans.

Normally, the opening game is a breeze for the Cornhuskers, but the opening game of the 1955 season, when I was the sports editor of the Rag, was a classic Nebraska loss in a state where NU football losses aren’t tolerated. Nebraska played terribly and lost, 6-0, to the University of Hawaii at Memorial Stadium in a game so humiliating that the Cornhuskers never got closer than Hawaii’s 13-yard line.

Immediately, the Nebraska press and the sports writers across the state  erupted virtually in unison and started pounding on  Bill Glassford, the coach, and kept piling  on with increasing ferocity  for the rest of the season.  

The most virulent were the local sports editors, Dick Becker of the Lincoln Journal and Don Bryant of the Lincoln Star, operating with the power and safety of a joint operating agreement (JOA). (The JOA monopoly  was soon to be declared illegal with President Kennedy's famous federal antitrust case against the JOA papers in Tucson, Arizona. The U.S. Supreme Court ruled  that the JOA was a  prima facie violation of antitrust law because it pooled profits, fixed prices, and shared markets. The JOA publishers, including the Lee chain that owned the morning  Star and the Seacrest family that then owned the afternoon Journal, lobbied Congress and President Nixon to legalize retroactively  JOAs with special interest legislation.)

I called Becker and Bryant  the Bobbsey Twins of the Journal-Star, countered them whack for whack and defended Glassford with facts and gusto .After all, he was a solid coach with a decent  5-5 season, won second place in the tough Big Seven conference and went on to play in the Orange Bowl.  I was surprised to find that I was about the only sports writer in the state to support Glassford.

Sadly, this was Glassford's last season and  the end of his coaching career. However, a couple of coaches later, along came Bob Devaney and Tom Osborne and national champsionships and five decades of sold out crowds in Memorial Stadium. Later, I felt that I had been the precursor to Wes "Scoop" Nisker, a Nebraska native from Norfolk, and his famous motto he laid out as a newsman on KSAN radio in San Francsico during the during the dark days of Nixon and Vietnam. "If you don't like the news," Scoop would say, "go out and make some of your own." Perhaps, I later mused,  this unlikely game in this unlikely place was the unlikely start of my career in fighting for the underdog and promoting  alternative journalism.with the Bay Guardian.

But I digress. Updating my research from last year, this is how to watch today’s game.

Nebraska is now a member of the Big Ten conference and so its games are shown on the Big Ten Network (BTN, cable station 403 in San Francisco.) Today’s game will be broadcast at 7 p.m. Nebraska time, 5 p.m. California time.

And then there’s the Nebraska bar in San Francisco, aptly called Final Final, the lively neighborhood sports bar at 2990 Baker Street, across from the Presidio. The bar is real Nebraska. It is owned by Arnie Prien, who comes from Lyons, Nebraska, and graduated from the university in 1964.  He has been running Final Final for the past 36 years and loyally broadcasts Nebraska football games every Saturday on his premier giant screen.

The NU faithful, he told me,  come from all over the Bay Area to see the games and enjoy Husker camaraderie.   (I have always been leery of the alleged Herb Caen rule: never check the item, you might lose it.) So I called Final Final this morning to check. The game, I am happy to report, is on the big screen today at 5 p.m and the suggestion is to come an hour or so early for a seat and first shot at the free pop corn and inexpensive beer.  

Final Final got its name from the days when the soldiers got their final drink before heading back to their barracks at the Presidio after a night on the town. This is most ironic, since the Lincolnites of my era suffered under strict drinking laws,  which meant that one could not get a hard drink nor cocktail in a public bar but only in the sanctuary of the private University Club in the Stuart Building. And then only if one kept a bottle in a private locker.

There is no place like Nebraska. Especially in San Francisco. Go Big Red. b3

Final Final. 2990 Baker St.  San Francisco 94123. 415-931-7800. Nebraska vs. Wyoming, 5 p.m.

P.S. The NU alumni site lists three other “watch sites” in the Bay Area.  Jack’s Brewing Company in Fremont. Legends and Heroes in Concord. And Knuckles Sports Bar in Monterey.

(Bruce B. Brugmann, who signs his blogs and emails b3,  writes and edits the bruce blog on the Bay Guardian website at sfbg.com. He is the editor at large of the Bay Guardian and the former editor and co-founder and co-publisher with his wife Jean Dibble, l966-2013. He can be reached at bruce@sfbg.com.)


At their very best, college sports are a socially acceptable outlet for our worst tendencies for group violence. At their worst, they are one of the pillars of sexism, homophobia, and transphobia in our society. If you want to find the one place at an American university where you can get away with these attitudes, you can reliably look at the big-money part of the athletic department.

Even as we start to see glimmers of hope for homophobia against gay males changing in sports, the enforcement of separate-but-equal in sports essentially guarantees that that sexism will remain entrenched.

I'm sure this is not an aspect of fandom which the author celebrates, and I will happily tolerate his straight-male-privilege enabled tradition of sports fandom as a neighbor, but on SFBG, it is not only irrelevant, but offensive to those of us who have personally been hurt by the regressive culture of college athletics. This culture of discrimination has no place on a college campus, and it has no place on the SFBG.

Posted by Guest on Sep. 01, 2013 @ 4:11 pm

I do a lot of hiring and I always try and hire guys who played team sports at college. They know how to play with others and they know how to handle defeat.

The nerds in the front room of class who never played sports, on the other hand, tend to talk like this kind of weakling.

Posted by Guest on Sep. 01, 2013 @ 4:35 pm

I agree with that, and I'm at a loss as to why many of the GLBTQ populace have seemingly recently become such sports' sheeple. They definitely like to be used as ATM machines. If a corporatist politician or corporatist sports team says the word "gay" in a supposed positive way or suddenly claims to support "gay rights" that's all it takes for the gullible GLBTQ populace to become ATM machines for said corporatist politician and corporatist sports team (i.e. buying expensive game/season tickets and clothing with team logos). And some even open up obnoxious "sports bars" where GLBTQs can stand around being "jocks," grunting and cheering at walls of television screens showing "The Game," and acting all "straight acting." Here we have gay marriage in some places and some GLBTQs are talking about being "straight acting" (whatever that's supposed to mean).

Granted, I suspect it's mostly Gays, Lesbians and Bisexuals who take part in what I'm talking about, and not Transgender and Queers.

Posted by Guest on Sep. 01, 2013 @ 5:24 pm

Progressives marching backwards into the 60's.

Posted by Matlock on Sep. 01, 2013 @ 6:04 pm

You're looking for problems where none exist.

Posted by Guest on Sep. 01, 2013 @ 6:10 pm

Adding to that:

Playing in the Closet: Homophobia in Sports

Posted by Guest on Sep. 01, 2013 @ 8:44 pm

Wow, you sound like a real fun person to be around. Got any friends other than your persecution complex?

Posted by Vic on Sep. 01, 2013 @ 7:49 pm

The Thought Police strike again. How ironic that the person who demands tolerance does not practice it him/herself.

Posted by Pat on Sep. 01, 2013 @ 8:31 pm
Posted by Guest on Sep. 02, 2013 @ 8:49 am

There should be bars that cater exclusively to gays. See, that would solve everything.

Posted by Chromefields on Sep. 03, 2013 @ 10:36 am

Blacks and hispanics hate each other, but reserve special venom for asians for proving that being non-whites isn't a disadvantage.

In the transgender community, the M2F post-ops look down on the M2F pre-ops, and refuse to share the same bathroom with them.

Progressives routinely splinter into factions that hate each other more than they hate conservatives.

And in gay bars, the femme guys who hate sports evidently look down on the butch guys who like sports.

The idea that San Francisco is tolerant is a myth. San Francisco is tribal and you hate anyone not in your tribe.

Posted by Guest on Sep. 03, 2013 @ 10:50 am

because I already hate everyone.

Posted by Chromefields on Sep. 04, 2013 @ 7:21 am

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